When your email is so good that customers click to open it, rather than deleting it or even unsubscribing, you know you’ve got a winning email newsletter! The question is, “How do you manage such a success?” 1. Write about what interests your customers. To me, this is the most important consideration. Your readers are […]
Ways to Market Your Blog Posts
Many website owners have the false idea, “If we build it, they will come.” We work so hard on our websites that we can’t understand why visitors don’t share our excitement. We forget that people are busy. We need to authentically share with them, meeting their needs, if we want them to visit again and […]
Choosing Your Website’s Unique Design Style
My husband Kraig is the chief graphic designer here at e9designs. There’s a reason for that… He has the uncanny ability to talk to clients, learn what their business is about, and portray their ideas graphically. (My job is just to crunch code… no graphic ability here!) Sometimes he’ll design a site for me. He […]
How to Keep Your Back from Aching from the Computer
“Fitness Fact: At the beginning of the 20th Century, people had no computers, and next to no automation. Human “muscle power” provided at least 33% of the energy needed to run the farms, homes, and factories. Today, in our high tech world, human “muscle power” provides only .05% of the energy needed to keep things […]
How to Beat Writer’s Block (Awesome Quotes)
Every Friday I hope to give you some ideas for making writing easier, since most website owners need to produce quite a bit of content — and many of us never dreamed that would be part of the job! How to Write Fast (While Writing Well), by David Fryxell, is one of my favorite books. […]